Case 60 / 183 Entry

Purchase Price Allocation (PPA)

M&A & Deal Analysis

The prompt

“As a junior M&A analyst, you are tasked with performing the purchase price allocation (PPA) for a recent acquisition — determining how much of the purchase price creates goodwill versus fair value step-ups, and quantifying the amortization burden those step-ups place on the combined company's future earnings.”

📋 What you're given

As a junior M&A analyst, you are tasked with performing the purchase price allocation (PPA) for a recent acquisition — determining how much of the purchase price creates goodwill versus fair value step-ups, and quantifying the amortization burden those step-ups place on the combined company's future earnings.

1. Task Overview

Task: allocate the purchase price between the target's identifiable net assets and goodwill, then work out how the resulting step-ups affect the combined company's earnings going forward.

Step 1: Given Data — Acquisition Terms

An acquirer has just closed on a target company under the following terms.

Line ItemValue
Target's Book Value of Net Assets$400.0m
Fair Value Step-Up on PP&E$60.0m (10-year useful life)
Fair Value Step-Up on Identifiable Intangibles$40.0m (8-year useful life)
Purchase Price Paid$650.0m
Acquirer's Marginal Tax Rate25% (0.25)

Step 2: Fair Value of Net Identifiable Assets

Show Fair Value of Net Identifiable Assets Formula

Fair Value of Net Identifiable Assets = Book Value of Net Assets + PP&E Step-Up + Intangible Step-Up

Using this formula, compute the fair value of net identifiable assets.

Step 3: Goodwill

Show Goodwill Formula

Goodwill = Purchase Price - Fair Value of Net Identifiable Assets

Using this formula, compute goodwill.

Step 4: Incremental Annual D&A from Step-Ups

Show Incremental Annual D&A Formula

Incremental Annual D&A = (PP&E Step-Up / PP&E Useful Life) + (Intangible Step-Up / Intangible Useful Life)

Using this formula, compute the incremental annual D&A created by the step-ups.

Step 5: After-Tax Earnings Impact

Show After-Tax Earnings Impact Formula

After-Tax Earnings Impact = Incremental Annual D&A x (1 - Tax Rate)

Assume:

  • The deal is structured as an asset purchase (or a stock deal with a Section 338(h)(10) election), so the step-up amortization is tax-deductible.
  • Both step-ups amortize on a straight-line basis over their respective useful lives.

Using these inputs, compute the after-tax earnings impact.

💡 Model answer

Try answering out loud first — then reveal the model answer and compare.

⚠️ Common mistakes

  • Treating Goodwill as if it were amortized like PP&E or intangibles — under current US GAAP and IFRS it isn't; it's tested annually for impairment instead.
  • Confusing the total Purchase Price with Goodwill — Goodwill is only the residual after fair value step-ups are backed out, not the full price paid.
  • Applying a single blanket amortization period to all step-ups instead of using each asset's own useful life.
  • Forgetting that in a typical stock acquisition (without a 338(h)(10) or similar election), the step-up amortization is not tax-deductible — there's no cash tax shield, only a book D&A hit.
  • Mixing up the step-up basis (fair value minus book value) with the full fair value of the asset when computing incremental D&A.

🔁 Follow-up questions

Previous Case 59: Accretion/Dilution: The Basic Concept Next Case 61: Full Accretion/Dilution Analysis

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